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Looking to revamp your winter skincare routine? Take a cue from celebrities Rosie Huntington-Whiteley and Hailey Bieber, who rely on Medik8’s r-Retinoate to maintain their radiant complexions.

Now through February 23, beauty enthusiasts can enjoy 25% off Medik8’s popular products during their Friends & Family Sale. The brand has garnered attention not only from these A-list models but also from renowned celebrity facialist Melanie Grant, whose client roster includes Victoria Beckham, Jennifer Aniston, and Nicole Kidman.

Among Medik8’s standout products is their Liquid Peptides serum, designed to diminish both fine lines and deeper wrinkles. In a conversation with Harper’s Bazaar, Huntington-Whiteley revealed her preference for active serums like r-Retinoate over conventional moisturizers.

The brand’s vitamin A serum stands out for its innovative formulation, offering enhanced potency compared to traditional retinol while remaining gentle enough for sensitive skin. Its unique photo-stable composition allows for daytime application beneath sunscreen.

In the United Kingdom, Medik8’s Crystal Retinal has claimed the top spot as the leading dermatological face serum. The product comes in various strengths, enabling users to gradually build tolerance.

One customer shared their experience: “Brilliant for sensitive perimenopausal skin. After experiencing a dramatic change in my skin as I hit perimenopause, I completely changed my regimen to include Medik8 products after seeing such good reviews and they do not disappoint!”

For those seeking brighter skin, the C-Tetra Luxe vitamin C serum promises visible improvements within seven days while targeting persistent wrinkles. Users praise its silky texture and effectiveness, with one reviewer stating: “My skin’s texture has really improved with this. Not only is it moisturizing, it has helped even out my skin tone. I have used many C serums in the past, but the hunt is over. This is amazing!”

To complement these active treatments, Medik8’s Advanced Night Ceramide cream provides essential hydration while enhancing skin firmness. Customers have embraced this evening moisturizer, with one noting: “Advanced Night Ceramide is a game-changer for anyone looking to deeply nourish and restore their skin overnight.”